Saturday, December 10, 2011

Industry Interest in Science or Science Interest in Industry?

Birute Miskiniene from the Lithuanian Ministry of Education and Research spoke to me and a group of university heads and education coordinators of the Baltic States yesterday (BOVA University). We were there to comment on the future strategy of collaboration of higher education between the Baltic States.
Miskiniene spoke about the future and the policy of education in Lithuania. She highlighted in bold and repeated over and over again was that universities and scientists had to be find a connection to the industry in every way (teaching, research, Ph.D.-students...)! The retorics was no longer a polite encouragement, but for once a specific political finger on the sore spot.

We see that everywhere now - it is being forced down on the education. But when listening to this (there was no oppotunity of asking questions) the feeling of dispair turned to optimism when I turned things on their head. I will explain.

The case in a nutshell:
Politicians and industry point of view.
They want bangs for their bucks! They thus think the best strategy is to combine academic work with industry in a total makeover of the academic world. The responsebility is put on the academic world as an obligation to feed the industry with useful products and tailored students for positions in the industry. I would say the logic makes sense practically a long way, if the academic world only produced engineers (and engineers are very useful people I think).

Academics point of view
Academics want to do science! Science is not product engineering! It is discovery! It is partly intuitive and spring from the freedom of pursuing ideas and understanding in depth! Bold risky ideas - test - fail/succeed. At best, science is a discipline guided by moral and ethics - and this often does not harmonize with dancing to the pipe of industry. The forced model makes it more difficult to pursue basic understanding of say the intestinal system of an animal, because they can only get money for drug design and testing by collaboration with the industry. The intellectual property rights is another tragedy of this shotgun marriage that further paralyze important information from benefiting people on a wider scale.   

But why is it scientists and the university has to chase industrial collaborators and funds? Why not the other way around?

The more I thought about this the crazier this seemed. I will here boldly claim that:
It is the industry and politicians lack of imagination and will to seek opportunities that stops them from taking advantage of basic research already being done - and there for the taking!
What am I talking about? Example:
Let us say I make a basic study of the most basic form of epidemiology: estimating how common a virus is in a population. Let us say I find it in 20% of the population where it cause illness in a modest 0.2% of the population. Especially children and immunocompromised people would be in danger. What could industry and politicians do with that knowledge if the really wished to make use of it?
  • Diagnostic Laboratories - development of accurate methods to detect the disease and sell the diagnostics
  • Doctors - Possibility to detect disease, avoid some deaths and reduce the days people have to be sick
  • Population - More people diagnosed, treated, surviving, and prevented from infections = more working people.
  • Politics - Showing awareness to health of the population. Meeting future international demands before they arrive (lowering costs for fast implementation).
  • Food industry - If the food is transmitted by food, and they connect to voluntary control programs, or see the need to begin them (with government perhaps) to be able to safely export products that can transmit the disease. 
  • Medical industry - higher sale of products for treatment of disease. New markets.
  • Tourism - Documentation of a disease decline or raise is important to what people will eat or trust in the country. Avoiding getting a bad reputation for being a disease hub on the map by being proactive and giving accurate advice.
  • Journalism - Misinterpretation of scientific information and misguiding the public (sorry, I really think these people do a lot of harm) - or perhaps in the future it may be possible: to educate the public soberly about relevant preventive measures.
  • Insurance companies - Who are in the risk group? Does it influence work performance, death, personal risks?
  • Schools and nurseries - how to prevent spread and detect symptoms before an outbreak.  
  • Lawyers - well they are basically everywhere from rights, safety regulations, politics regulations, contracts etc.
  • and so on...

Any of these examples of groups that could and would benefit from just looking into what universities are actually doing already in the name of science only requires a phone call from the group to the scientist saying: "Hey, we can use what you wrote in your article what would it cost to explore/present/write on aspect X?"
 
In my head, industry is there to know how ideas are sell-able and have to be pro-active. Scientists should (continue) to test ideas and concentrate on expanding their insight in depth in areas that would otherwise remain uncharted. Not the other way around.

Thursday, December 1, 2011

Voting with a Green Frog - Renewable Energy in Estonia


Estonian Energy has launched a very interesting new initiative in the pursuit of being more green named Green Energy (Roheline Energia). Though the terms and conditions mainly is protection of the trademark (a green frog, thus the illustration) the actual idea is very good! 

This is the deal: You choose to buy electricity from Eesti Energia at a slightly higher price (example: heating package: 10.86 EUR/kwh daytime and 6.83 EUR/kwh night time Green Energy versus standard 9.92 EUR/kwh daytime and 5.79 EUR/kwh night time for the same package, 1st November 2011). For the 9-15% extra on the bill Eesti Energia obligate itself to provide this amount of energy to your household using renewable energy sources (not including the trick of including firewood in that equation):
4. ORGANISATION OF GREEN ENERGY SALES
4.1 The Seller sells to the Buyer Green Energy, which is electricity generated in the Republic of Estonia from wind and hydro energy. Where the local generation capacity fluctuates or changes the Seller may sell renewable energy from other sources or generated in other countries as Green Energy
4.2 If the sales of Green Energy exceed the volumes of wind and hydro energy generated and purchased, the Seller shall not sign any new Green Energy contracts until additional wind and hydro energy sources become available.
OK, so a company is (finally) making renewable energy and selling it - so what?

The great thing is that you, the consumer, can choose! Basically you get the chance to vote with your electrical bill how important this is to you (if you can afford it). To me this is a door opened by Eesti Energia to see what people want and sell it. Clever!

I think these initiatives could and should spread to other sectors too - give the consumer a choice. If the balance tilt in favor of the majority demanding Green Energy (or other trademarks) then the politicians might one day even put on the needed penalties on polluting energy sources and reverse the funding picture presented above.